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187 CognitiveIQ segments in B2B. Every segment is available for activation on 74 platforms and self-service in Skydeo Audience Manager.

NAICS (32)

NAICS › Admin & General Management ConsultingAudience working in administrative management and general management consulting services…NAICS › American Indian And Alaska Native Tribal GovernmentsAudience working in the American Indian and Alaska Native tribal governments industry…NAICS › Architectural ServicesAudience working in the architectural services industry, identified by NAICS code 541310.…NAICS › Beauty SalonsBusinesses classified under NAICS code 812112, representing the beauty salons industry.…NAICS › Certified Public AccountantsAudience working in the certified public accountants industry, identified by NAICS code…NAICS › Commercial & Institutional Building ConstructionAudience working in the commercial and institutional building construction industry…NAICS › Commercial BankingAudience working in the commercial banking industry, identified by NAICS code 522110.…NAICS › Computer Systems Design ServicesAudience working in the computer systems design services industry, identified by NAICS…NAICS › Corn FarmingAudience working in the corn farming industry, identified by NAICS code 111150. Ideal for…NAICS › Cotton FarmingAudience working in the cotton farming industry, identified by NAICS code 111920. Ideal…NAICS › Crude Petroleum ExtractionAudience working in the crude petroleum extraction industry (NAICS 211120). Ideal for B2B…NAICS › Data Processing & HostingAudience working in the data processing, hosting, and related services industry (NAICS…NAICS › Electrical Apparatus & Equipment MerchanAudience working in the electrical apparatus and equipment wiring supplies and related…NAICS › Electrical ContractorsAudience working in the electrical contractors and other wiring installation contractors…NAICS › Engineering ServicesAudience working in the engineering services industry, identified by NAICS code 541330.…NAICS › Facilities Support ServicesAudience working in the facilities support services industry, identified by NAICS code…NAICS › Industrial Design ServicesAudience working in the industrial design services industry, identified by NAICS code…NAICS › Janitorial ServicesBusinesses classified under NAICS code 561720 for janitorial services. Ideal for B2B…NAICS › Landscaping ServicesBusinesses and individuals working in the landscaping services industry (NAICS 561730).…NAICS › Offices Of Physical Occupational Speech Therapists And AudiologistsAudience working in offices of physical, occupational, speech therapists, and…NAICS › Offices Of Physical Occupational Speech Therapists And Audiologists › Speech PathologistsTarget individuals who are allied health practitioners specializing in speech pathology NAICS › Offices Of PhysiciansBusinesses classified under NAICS code 621111, representing offices of physicians…NAICS › Petroleum RefineriesAudience working in the petroleum refineries industry (NAICS 324110). Ideal for B2B…NAICS › Plumbing, Heating & AC ContractorsAudiences working in the plumbing, heating, and air-conditioning contractors industry…NAICS › Real Estate Agents & BrokersBusinesses classified under NAICS code 531210, representing offices of real estate agents…NAICS › Residential Building & Dwelling LessorsTarget businesses involved in the leasing of residential buildings and dwellings…NAICS › Residential RemodelersAudience working in the residential remodeling industry, ideal for B2B targeting and…NAICS › Roofing ContractorsAudience working in the roofing contractors industry (NAICS code 238160). Ideal for B2B…NAICS › Third Party Administration Of Insurance And Pension FundsTargets individuals working in the third-party administration of insurance and pension…NAICS › Title Abstract And Settlement OfficesAudience working in the title abstract and settlement offices industry, identified by…NAICS › Water Supply & Irrigation SystemsBusinesses and individuals working in the water supply and irrigation systems industry…NAICS › Wheat FarmingAudience working in the wheat farming industry, identified by NAICS code 111140. Ideal…

Employee Attributes (30)

Employee Attributes › Business Decision Influencers › Technology AdoptersIndividuals who are business decision influencers within their organization and are early…Employee Attributes › Business Decision Makers › Blue CollarIndividuals who are business decision makers and work in blue-collar positions. Relevant…Employee Attributes › Business Decision Makers › Diversity & InclusionBusiness decision makers who are likely to be open to, believe in, and value diversity…Employee Attributes › Business Decision Makers › LinkedIn PreferredIndividuals who are business decision makers and prefer LinkedIn for marketing…Employee Attributes › Business Decision Makers › Professional TechIndividuals who are business decision makers within their organization and work in…Employee Attributes › Business Decision Makers › Socially BoldIndividuals identified as business decision makers who are willing to stand up for what…Employee Attributes › Business Decision Makers › Sustainability & Eco-FriendlyBusiness decision makers who are green-conscious, valuing sustainability and…Employee Attributes › Business Decision Makers › Technology AdoptersIndividuals who are business decision makers within their organization and are early…Employee Attributes › Business Executives › Affluent › Big Spending Cruise TravelIndividuals who are affluent business executives projected to spend significantly on…Employee Attributes › Business Executives › Affluent › Big Spending International TravelIndividuals who are affluent business executives projected to spend significantly on…Employee Attributes › Business Executives › Affluent › Domestic Travel IntendersThis segment contains individuals who are business executives within their organization…Employee Attributes › Business Executives › Affluent › Fine DinersIndividuals who are affluent business executives and frequently engage in fine dining…Employee Attributes › Business Executives › Financial ServicesIndividuals who are business executives within their organization and who work in…Employee Attributes › Business Executives › Professional TechIndividuals who are business executives within their organization and who work in…Employee Attributes › Business Executives › Real EstateIndividuals who are business executives within their organization and who work in real…Employee Attributes › Business Executives › Social Media › Twitter InfluencersIndividuals who are business executives and active, influential users on Twitter, ideal…Employee Attributes › Business Owners › Dealer/Retailer/StorekeeperIndividuals who own or operate businesses as a dealer, retailer, or storekeeper, focusing…Employee Attributes › Business Owners › Financial ServicesIndividuals who own businesses and operate within the financial services industry. This…Employee Attributes › Business Owners › Home-BasedIndividuals who own and operate a business from their home Employee Attributes › Business Owners › Military VeteransIndividuals who are business owners and military veterans. Relevant for B2B targeting of…Employee Attributes › Business Owners › Professional TechIndividuals who are business owners and who work in professional tech Employee Attributes › Business Owners › SmallTarget individuals who own small businesses Employee Attributes › Business Owners › Social Media › Instagram InfluencersIndividuals identified as business owners and active, influential users on Instagram…Employee Attributes › Sales & MarketingTarget employees working in sales and marketing departments within B2B contexts Employee Attributes › Social Media › LinkedIn InfluencersIndividuals who are active and influential on LinkedIn, ideal for professional networking…Employee Attributes › Working From Home › IT Decision MakersRemote workers who are business decision makers or influencers in IT/Technology Employee Attributes › Working From Home › Remote Business Decision MakersTargets remote workers who hold business decision-making roles within their…Employee Attributes › Working From Home › Remote Sales & Marketing Decision MakersRemote workers who are business decision makers or influencers in sales and marketing Employee Attributes › Working From Home › Remote Workers Healthy LifestyleTargets remote workers who are likely to maintain a healthy lifestyle, including healthy…Employee Attributes › Working From Home › Remote Workers Meal DeliveryRemote workers who are likely to enjoy meal delivery subscription boxes

Companies (24)

Companies › Age › 6-10 YearsIndividuals working at companies that are 6-10 years old, ideal for B2B advertisers…Companies › Annual Revenue › $1B+Target companies with annual revenues exceeding $1,000,000,000, ideal for reaching large…Companies › Employee Size › 10-19 EmployeesIndividuals whose companies have between 10 and 19 employees, suitable for B2B targeting…Companies › Employee Size › Extra Large (5,000+)Target companies with more than 5,000 employees, ideal for B2B targeting of large…Companies › Employee Size › Medium (500-999)Companies with between 500 and 999 employees, ideal for B2B targeting and market…Companies › Employee Size › Medium-Large (1,000-2,499)Companies with between 1,000 and 2,499 employees, ideal for B2B targeting of mid-large…Companies › Employee Size › Medium-Small (50-199)Target companies with 50 to 199 employees, ideal for B2B advertisers focusing on small to…Companies › Employee Size › Micro (1-9)Companies with less than 10 employees, ideal for targeting small businesses and startups Companies › Employee Size › Micro+ (20-49)Companies with between 20 and 49 employees, suitable for B2B advertisers targeting small…Companies › Employee Size › Small (50-99)Companies with between 50 and 99 employees, ideal for B2B targeting and market…Companies › Employee Size › Small-Medium (100-499)Target companies with 100 to 499 employees, suitable for B2B advertisers focusing on…Companies › In Market › Financial Services - BankingCompanies actively seeking business banking services, including fund transfers, account…Companies › In Market › Financial Services - Merchant AccountsCompanies actively seeking to outsource payment processing, including credit/debit…Companies › In Market › Hiring & Recruiting - Human ResourcesCompanies actively in-market for human resources hiring and recruiting services…Companies › Small BusinessesIndividuals working at businesses with less than 50 employees and under $5 million in…Companies › Small Businesses › Business & Professional ServicesIndividuals who work at small businesses in the business and professional services…Companies › Small Businesses › Business & Professional Services › Architecture & EngineeringIndividuals working at small businesses in the architecture and engineering industry…Companies › Small Businesses › Financial & Insurance ServicesIndividuals who work at small businesses in the financial and insurance services industry Companies › Small Businesses › Hospitality & Food ServiceIndividuals who work at small businesses in the hospitality and food service industry Companies › Small Businesses › Hospitality & Food Service › RestaurantsIndividuals who work at small businesses in the restaurants industry Companies › Small Businesses › Industry › HealthcareIndividuals who work at small businesses in the healthcare and social work industry Companies › Small Businesses › Retail Dealers › Auto & MotorcycleDecision makers at retail dealers specializing in the sale of new and used automobiles…Companies › Small Businesses › Wholesale & RetailIndividuals who work at small businesses in the wholesale and retail trade industry Companies › Small Businesses › Wholesale & Retail › Automotive Trade & RepairBusinesses and individuals working within the automotive trade and repair sector…

Industry (23)

Industry › Agriculture ProductionDecision makers at companies primarily engaged in the production of crops, plants, vines…Industry › Agriculture › Production › Livestock FarmingDecision makers at companies primarily engaged in the keeping, grazing, or feeding of…Industry › Business & Professional Services › Scientific R&DIndividuals who work at companies in the scientific research and development industry Industry › Business Services › Software Development & Data ProcessingDecision makers at companies specializing in computer software design, development…Industry › Business Services › Waste Management & RecyclingDecision makers at companies specializing in the collection, transport, processing…Industry › Educational ServicesDecision makers at companies providing academic or technical instruction, including K-12…Industry › Educational Services › Colleges & UniversitiesB2B decision-makers at companies providing academic or technical instruction, including…Industry › Educational Services › Professional, Technical & Trade SchoolsDecision makers at companies providing academic or technical instruction, including…Industry › Healthcare › Nursing & Home HealthDecision makers at companies providing inpatient nursing, rehabilitative services, or…Industry › Hospitality & Food Service › Food & Beverage ServiceIndividuals working in the food and beverage service industry. Ideal for B2B targeting…Industry › Legal ServicesDecision makers at companies providing legal advice and services, including law firms and…Industry › Manufacturing › AircraftAudience working in the aircraft manufacturing industry, identified by NAICS code 336411.…Industry › Manufacturing › Farm Machinery & EquipmentAudience working in the farm machinery and equipment manufacturing industry, identified…Industry › Manufacturing › Food & BeveragesDecision-makers and professionals working in companies within the food and beverages…Industry › Manufacturing › Plastics ProductsAudience working in the plastics product manufacturing industry based on NAICS code…Industry › Political OrganizationsDecision makers at membership organizations established to promote the interests of a…Industry › Social ServicesTargeting decision makers at companies providing social services, rehabilitation…Industry › TransportationDecision makers at companies providing passenger and freight transportation services…Industry › Transportation ServicesDecision makers at companies furnishing services incidental to transportation, such as…Industry › Transportation › Trucking, Logistics & Courier ServicesDecision makers at companies providing trucking, logistics, and ground courier services Industry › Transportation › United States Postal ServiceDecision makers at companies of the United States Postal Service Industry › UtilitiesIndividuals working in the utilities industry, ideal for B2B targeting Industry › Wholesale & Retail TradeIndividuals who work at companies in the wholesale and retail trade industry, suitable…

SIC Code (19)

SIC Code › 4 Digit › Agricultural Production › Sheep & GoatsBusinesses or professionals working in the sheep and goats agricultural production…SIC Code › 4 Digit › Agriculture › Wheat ProductionBusinesses or professionals working in the wheat agricultural production industry…SIC Code › 4 Digit › Building Maintenance Services (Not Elsewhere Classified)Audience working in building maintenance services, identified by SIC code 7349. Ideal for…SIC Code › 4 Digit › Business ConsultingAudience working in the business consulting industry, identified by SIC Code 8748. Ideal…SIC Code › 4 Digit › Business Services (Not Elsewhere Classified)Audience working in business services, identified by SIC code 7389. Ideal for B2B…SIC Code › 4 Digit › Commercial Equipment (Not Elsewhere Classified)Audience working in the commercial equipment (not elsewhere classified) industry…SIC Code › 4 Digit › Electrical Apparatus & EquipmentAudience working in the electrical apparatus and equipment industry, identified by SIC…SIC Code › 4 Digit › Equipment Rental & LeasingAudience working in the equipment rental and leasing industry, identified by SIC Code…SIC Code › 4 Digit › Facilities Support ServicesAudience working in the facilities support services industry, identified by SIC code…SIC Code › 4 Digit › Farm & Garden MachineryAudience working in the farm and garden machinery industry, identified by SIC code 5083.…SIC Code › 4 Digit › General Automotive Repair ShopsTarget businesses categorized by SIC Code 7538, focusing on general automotive repair…SIC Code › 4 Digit › Grocery StoresAudience working in the grocery stores industry, identified by SIC Code 5411. Ideal for…SIC Code › 4 Digit › Hardware StoresAudience working in the hardware stores industry, identified by SIC Code 5251. Ideal for…SIC Code › 4 Digit › Offices & Clinics of ChiropractorsAudience working in the offices and clinics of chiropractors industry, identified by SIC…SIC Code › 4 Digit › Repair Services (Not Elsewhere Classified)Businesses classified under SIC code 7699, encompassing repair services not otherwise…SIC Code › 4 Digit › Retail Nurseries & Garden StoresAudience working in the retail nurseries and garden stores industry, identified by SIC…SIC Code › 4 Digit › Title Abstract OfficeAudience working in the title abstract office industry, identified by SIC code 6541.…SIC Code › 4 Digit › Water Well DrillingAudience working in the water well drilling industry, identified by SIC code 1781. Ideal…SIC Code › Agricultural Production › CornAudience working in the agricultural production of corn, identified by SIC Code 0115.…

Annual Revenue (12)

Annual Revenue › $100M-$500MCompanies with annual revenue between $100,000,000 and $500,000,000 Annual Revenue › $10M-$25MIndividuals who work at companies with annual sales volumes ranging from $10,000,000 to…Annual Revenue › $1M-$2.5MCompanies with annual revenue between $1,000,000 and $2,500,000 Annual Revenue › $1M-$4.99MIndividuals at small businesses with annual sales volumes between $1,000,000 and…Annual Revenue › $2.5M-$5MTarget companies with annual revenue between $2,500,000 and $5,000,000, suitable for B2B…Annual Revenue › $250K-$499KIndividuals at companies with annual sales volumes between $250,000 and $499,999. Ideal…Annual Revenue › $25M-$50MCompanies with annual revenue between $25,000,000 and $50,000,000, ideal for B2B…Annual Revenue › $500K-$1MCompanies with annual revenue between $500,000 and $1,000,000, suitable for B2B targeting…Annual Revenue › $500M+Target individuals at companies with annual sales volumes of $500,000,000 or more, for…Annual Revenue › $50M-$100MCompanies with annual revenue between $50,000,000 and $100,000,000. Ideal for targeting…Annual Revenue › $5M-$9.99MIndividuals at small businesses with annual sales volumes between $5,000,000 and…Annual Revenue › Less Than $250KIndividuals at companies with annual sales volumes under $250,000, suitable for B2B…

Decision Makers (10)

Decision Makers › ConstructionThis segment identifies B2B decision makers within the construction industry Decision Makers › Construction › General ContractorsDecision makers at general contracting companies and operative builders primarily engaged…Decision Makers › Construction › HeavyDecision makers at general contracting companies primarily engaged in heavy construction…Decision Makers › Construction › Residential ContractorsDecision makers at general contracting companies primarily engaged in the construction of…Decision Makers › Construction › Special Trade ContractorsDecision makers at specialized trade contracting companies involved in building and…Decision Makers › EnergyIndividuals identified as decision makers in the Energy industry, based on their business…Decision Makers › FinanceAudience identified as decision makers specifically within the finance sector of B2B…Decision Makers › Finance › Investment BankingDecision makers at companies engaged in investment banking activities, including…Decision Makers › ITIndividuals in B2B roles who are decision-makers specifically in the field of Information…Decision Makers › Technology › Big Tech RemoteIndividuals who are technology executives working from home, specifically decision makers…

Executives (8)

Executives › Board of DirectorsDecision makers serving on the Board of Directors for organizations Executives › CFOIndividuals holding the job title of Chief Financial Officer (CFO)Executives › DirectorIndividuals identified as decision-makers who hold the title of Director within an…Executives › Education: Professors & TeachersDecision-makers and executives in the education sector, specifically professors and…Executives › IT Systems & Business AnalystsTarget business executives and decision makers specializing in IT systems and business…Executives › Operations & ManufacturingDecision makers in the area of Operations & Manufacturing Executives › Sales & Business DevDecision makers in the area of Sales & Business Development Executives › Technology › CTODecision makers with the title Chief Technology Officer (CTO), responsible for technology…

Company Attributes (7)

Company Attributes › Business Longevity › 10+ YearsAudience representing businesses that have been operational for 10 or more years, ideal…Company Attributes › Company Age › 2-5 YearsIndividuals working at companies aged 2-5 years, ideal for B2B targeting of young…Company Attributes › Fleet OwnershipCompanies likely to own or operate a fleet of vehicles, ideal for automotive B2B targeting Company Attributes › Purchase Drivers › Quality OrientedIndividuals at companies prioritizing quality in their purchase decisions, for B2B…Company Attributes › Small Businesses › Decision MakersIndividuals who are decision makers for businesses with less than 50 employees and $5…Company Attributes › Small Businesses › Likely FleetIndividuals working at small businesses likely to own or operate a fleet of vehicles Company Attributes › Social Media › LinkedInIndividuals who work at companies with a company LinkedIn account, ideal for B2B…

In Market (6)

In Market › CRM & Sales SoftwareCompanies in-market for CRM and Sales Software solutions In Market › Cloud ComputingCompanies in the B2B sector demonstrating intent to purchase cloud computing solutions…In Market › Commercial CleaningCompanies actively in-market for commercial cleaning services, including providers like…In Market › Desktop Productivity SoftwareCompanies in-market for desktop productivity software solutions such as Microsoft Office…In Market › Hiring & Recruiting › MedicalCompanies actively seeking to hire individuals across various medical professions…In Market › eCommerce SoftwareCompanies in-market for eCommerce software solutions like Shopify, Magento, or x-cart…

Job Function (3)

Job Function › Engineering › Chemical EngineeringIndividuals whose primary functional area is Chemical Engineering Job Function › Human ResourcesIndividuals whose primary role involves Human Resources, including HR benefits and…Job Function › Human Resources › HR ManagerIndividuals identified as decision makers in Human Resources, specifically holding an HR…

Business Type (2)

Business Type › LLCAudience segment for individuals working for or associated with Limited Liability…Business Type › New BusinessAudience associated with new business establishments, including startups or newly…

Technology Products (2)

Technology Products › GRCTargeting professionals involved with Governance, Risk, and Compliance (GRC) technology…Technology Products › System Analytics & MonitoringIndividuals whose installed technology products include system analytics and monitoring…

2 Digit SIC Code (1)

2 Digit SIC Code › Insurance Agents Brokers & ServiceAudience interested in or working within the Insurance Agents, Brokers & Service…

Business Decision Makers (1)

Business Decision Makers › CryptocurrencyBusiness decision makers interested in, holding, or using cryptocurrency such as Bitcoin…

Business Services (1)

Business Services › Human Resources & StaffingDecision makers at companies specializing in human resources, benefits compensation…

Business Square Footage (1)

Business Square Footage › 40000+Businesses occupying 40,000 square feet or more, ideal for targeting large enterprises…

Estimated Assets (1)

Estimated Assets › $10M+B2B audience whose estimated assets range is $10,000,000 or more

Government (1)

Government › Environmental Quality & HousingDecision makers at government establishments engaged in environmental regulation…

Job Title (1)

Job Title › Senior Vice PresidentDecision-makers and professionals holding the specific occupational title of Senior Vice…

Occupation (1)

Occupation › Management › WarehouseIndividuals whose occupation is a Warehouse Manager, focusing on their B2B role within…

Technology (1)

Technology › Infrastructure As A ServiceAudience interested in or utilizing Infrastructure as a Service (IaaS) solutions within…

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