CognitiveIQ on SmartAdServer (Equativ)
Equativ (formerly Smart AdServer) is an independent full-stack ad platform combining sell-side, buy-side, and ad-serving technology. CognitiveIQ's 2,909 predictive audience segments are available for activation on SmartAdServer (Equativ) through the LiveRamp Data Marketplace.
How to activate
- Search “CognitiveIQ” in the SmartAdServer (Equativ) third-party audience catalog.
- Or email cognitiveiq@skydeo.com with your seat details and we will push segments directly.
- Custom and lookalike builds are typically live within days.
Frequently asked questions
Can I activate CognitiveIQ segments on SmartAdServer (Equativ)?
Yes. CognitiveIQ's predictive audience segments are distributed through the LiveRamp Data Marketplace and can be delivered to SmartAdServer (Equativ) wherever it supports third-party or matched audience onboarding. Search “CognitiveIQ” in the audience catalog or email cognitiveiq@skydeo.com to have segments pushed to your seat.
What is SmartAdServer (Equativ)?
Equativ (formerly Smart AdServer) is an independent full-stack ad platform combining sell-side, buy-side, and ad-serving technology.
How long does it take to get CognitiveIQ audiences live on SmartAdServer (Equativ)?
Syndicated segments already in the SmartAdServer (Equativ) catalog are available immediately. Segments pushed on request or custom builds are typically live in your seat within days.
How is CognitiveIQ data priced?
Standard CPM pricing billed through your activation platform alongside media. Volume and custom pricing are available on request.
More SSPs & Exchanges
Activate CognitiveIQ on SmartAdServer (Equativ)
Build and push audiences yourself in Skydeo Audience Manager, or tell us your seat and we handle the rest.
Activate on SkydeoOr email cognitiveiq@skydeo.com