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Connected TV & Streaming

CognitiveIQ on Publica

Publica, an IAS company, is a CTV ad server enabling unified auctions, ad podding, and monetization for connected TV publishers. CognitiveIQ's 2,909 predictive audience segments are available for activation on Publica through the LiveRamp Data Marketplace.

CTV / StreamingPlatform type
LiveRampDistribution
2,909Segments available

How to activate

  • Search “CognitiveIQ” in the Publica third-party audience catalog.
  • Or email cognitiveiq@skydeo.com with your seat details and we will push segments directly.
  • Custom and lookalike builds are typically live within days.

Frequently asked questions

Can I activate CognitiveIQ segments on Publica?

Yes. CognitiveIQ's predictive audience segments are distributed through the LiveRamp Data Marketplace and can be delivered to Publica wherever it supports third-party or matched audience onboarding. Search “CognitiveIQ” in the audience catalog or email cognitiveiq@skydeo.com to have segments pushed to your seat.

What is Publica?

Publica, an IAS company, is a CTV ad server enabling unified auctions, ad podding, and monetization for connected TV publishers.

How long does it take to get CognitiveIQ audiences live on Publica?

Syndicated segments already in the Publica catalog are available immediately. Segments pushed on request or custom builds are typically live in your seat within days.

How is CognitiveIQ data priced?

Standard CPM pricing billed through your activation platform alongside media. Volume and custom pricing are available on request.

Activate CognitiveIQ on Publica

Build and push audiences yourself in Skydeo Audience Manager, or tell us your seat and we handle the rest.

Activate on SkydeoOr email cognitiveiq@skydeo.com